Toyota Corolla Celebrates a Golden Anniversary

Posted Wednesday, Aug 16, 2017 by North Hollywood Toyota

A lot has happened in the world over the last 50 years. The United States has sworn in nine different presidents, the Los Angeles Lakers have won 11 championships and the Toyota Corolla has become the world’s best-selling car of all time.

It’s hard to believe that Corolla has been on the roads since 1966 in Japan and 1968 in the United States. However, it is no wonder why generation after generation has chosen the Toyota Corolla for not only their first vehicle but subsequent purchases as well. Corolla, time and time again, proves that it is the industry leader in safety and performance and also boasts entertainment options and features that keep the car fresh and exciting with each new model year.

When you are browsing local Los Angeles Toyota dealers, the 50th Anniversary Corolla deserves to be at the top of your list.


Not only does this year’s Corolla get upgrades and enhancements from last year, a limited edition model is also rolling out to help celebrate the milestone. In addition to the Corolla lineup you know and love, Toyota is releasing a 50th Anniversary Special Edition based on the sporty SE model that is sure to move quickly out of showrooms.

Read on to see what sets the new models apart and ways that you can help wish Corolla a Happy Birthday by driving off in a Special Edition of your own.

Options and Styles Available

There is no shortage of options when you go to purchase a new 2017 Toyota Corolla. Knowing that drivers love to customize their vehicle to their exact specifications, Toyota has rolled out a total of seven trims this year, including the 50th Anniversary Edition. Each option gives drivers the control they want over the buying process as well as their experience while out on the road.

You shouldn’t feel worried that you are being priced out of the features you want, either, because Toyota has priced the Corolla competitively, offering excellent options for all budgets. In addition, the MSRP gap from the base model to the highest end model is minimal, and the cost tops out at a lower price than you will see from other manufacturers.


The entry model Corolla L is no slouch, offering a bevy of safety and entertainment features standard. As you work your way down the lineup, you get more and more luxury items included for your money.

  • The LE is the second trim available for 2017 and adds more smart features to simplify your time behind the wheel.
  • The LE also comes in an Eco version that features a modified engine meant to deliver more miles per gallon to save you money at the gas pump.
  • Following the LE Eco are the XLE and SE, which see minor exterior design changes that result in a sportier look on the road.
  • Above the SE in the lineup is the 50th Anniversary Special Edition, which we will take a look at soon.
  • The top of the line is the Corolla XSE, which takes interior features like seating materials and entertainment to the next level.

In addition to the seven trims on the 2017 Toyota Corolla, you have the choice of 10 different colors for your new car. This results in a high number of possible combinations so you can truly find the Corolla that is perfect for you and your family in every way.


Features and Specs

You may decide on which Corolla to buy from your Los Angeles Toyota dealer based on the number and types of features that are available for your ride. In order to narrow down the lineup to find the one that is perfect for you, it is smart to compare different models ahead of time.

Toyota, once again, has prioritized safety in the Corolla, and the vehicle earned a 5-star overall rating from the National Highway Transportation Safety Administration, according to a review by The Detroit News. In addition to all of the safety features present in the Corolla, each trim features its own level of comfort and style.

The base model Corolla L comes with Bluetooth connectivity for your devices as well as a USB port. It also comes standard with Toyota Safety Sense P, eight airbags, Bi-LED headlights, and LED Daytime Running Lights (DRL).

Stepping up to the LE opens you up to the Entune Audio system with a 6.1-in. touchscreen display and an integrated backup camera to help you navigate when parking. The interior also gets smarter thanks to automatic climate control. Opting for the LE Eco goes a step further, and the Valvematic engine technology results in an EPA-estimated 40 highway mpg.


The Corolla XLE is the first model in the lineup to offer drivers a power tilt/slide moon roof that comes with a sunshade as well. The Entune Audio Plus system included features Toyota’s Connected Navigation app, and the driver and front passenger seats are heated.

Moving up to the SE results in sporty changes to the exterior, including a mesh pattern for the grille and a chrome-tipped exhaust. The top-of-the-line XSE, which is new for this year, maxes out the luxury with heated, SofTex-trimmed front seats, an available infotainment system that adds a full App Suite, and a Smart Key System for the front doors and trunk.

The 2017 Toyota Corolla is equipped with a 1.8-liter 4-cylinder (CVT) engine with some trims allowing you to opt for manual transmission over automatic. This setup delivers 132 horsepower and 128 lb-ft of torque. All trims are rated as Ultra Low Emission Vehicles (ULEV-II).


The 50th Anniversary Edition

The big addition to the 2017 model lineup is the 50th Anniversary Edition Corolla. Since the car was first introduced to the Japanese market in 1966, more than 43 million units have been sold around the world, according to an article by

To celebrate this historic milestone, Toyota is producing a special edition vehicle that every car collector will want to own. The first thing drivers will notice about the 50th Anniversary Corolla is its black cherry contrast accents, which give the vehicle and distinct and beautiful look that speaks to its place at the top of its class.

In addition, this limited model has unique 17-inch alloy wheels that differ from others in the lineup. It also boasts a 50th Anniversary Special Edition badge on its exterior and Special Edition floor mats inside so your passengers know the significance of the vehicle.

You will also receive a Smart Key System for your front doors and trunk, as well as a push-to-start button inside. The Special Edition is rounded out with Entune Audio Plus and the Connected Navigation app. This is all before getting to the safety features of the Corolla, such as a pre-collision warning system, adaptive cruise control, backup camera, and blind spot monitoring.


Taking all of these factors together, it is easy to see why Corolla has become the world’s best-selling car over the past 50 years. Stylish, luxurious, and safe, the Toyota Corolla is the perfect vehicle for any stage of your life, whether you are buying for the first time, getting a car for your growing family, or adding to your personal collection.

You will have peace of mind behind the wheel of a Corolla and your passengers will have more than enough entertainment options to keep busy while you are driving around town or taking a road trip.

Learn more about the 2017 Corolla, as well as the 50th Anniversary Special Edition, by visiting Los Angeles Toyota dealership North Hollywood Toyota today.